Orange Gaming Show

Orange Tunisia wanted a mainstream gaming event, able to reach beyond the circle of regular players. North Events came in early on site scouting, a decisive stage when you have to host a large audience while installing a full technical stage. We then prepared the main stage and coordinated the build, following our usual schedule: the heavy work first — screens, sound, structure, set dressing — then the gaming stations, the cabling and the control room, with the time needed to test every station before the doors opened. Three very different games coexisted at the event, which meant three distinct technical configurations had to run without a hitch. The operation carried on online with an aftermovie, so the event kept living after the last match. It is one of the formats that best showed what gaming can bring to a mainstream brand.